100 episodios
Maggie Sellers Reum: Building a Personal Brand, The “Cosign” Secret, Friendship Breakups, & Making Hard Business Decisions
08/11/2026 | 39 minShould you build a personal brand? What is an invisible reputation? And what is a cosign…and how did Taylor Swift use one?
In this unfiltered solo episode of Hot Smart Rich, Maggie Sellers Reum returns post-egg retrieval to get real on everything she missed online. She breaks down who genuinely needs to build a personal brand (hint: everyone), and how securing high-status co-signs can accelerate company growth faster than years of cold outreach.
Maggie also dives into fan Q&A from the angels, tackling the brutal reality of going into business with friends, why founder partnerships fall apart, and who you should avoid partnering with at all costs. Opening up about her recent struggles, Maggie gets honest about making hard business calls and why friendship breakups are sometimes inevitable.
Get unselfish access to insights that will help you own the room. Sign up now https://linkly.link/2jPXJ
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Timestamps:
(00:00) Intro
(00:54) Recording After Egg Retrieval
(02:22) Lessons from Billionaires
(06:40) Should You Build a Personal Brand?
(09:33) Fiverr Ad
(10:32) Everyone Should Do This
(15:18) Secrets to Business Success
(17:28) When to Say No to Cosigning
(19:56) Stan Ad
(21:01) How to Make Tough Business Decisions
(24:13) Breaking Up with a Friend
(30:13) Should You Start a Business with a Friend?
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Sponsors:
Stan - https://ig.getstanley.ai/?ref=hotsmartrich&utm_source=podcast
Fiverr - If you are scaling a business, then you need to visit https://pro.fiverr.com
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Hot Smart Rich: Your Business & Culture Gossip
For ambitious women wanting to own the room, gain power, and build wealth.
Instagram: https://www.instagram.com/hotsmartrich/
Tiktok: https://www.tiktok.com/@hotsmartrich
Maggie Sellers Reum:
Instagram: https://www.instagram.com/maggiesellersreum/
Tiktok: https://www.tiktok.com/@maggiesellersreum
LinkedIn: https://www.linkedin.com/in/sellersmaggie/
Locker: https://www.wantlocker.com/users/maggiesellers
ShopMy: https://shopmy.us/maggiesellers
Amazon Storefront: https://www.amazon.com/shop/maggiesellers/
Learn more about your ad choices. Visit megaphone.fm/adchoicesKate Bartlett: The Secrets to Working with Luxury Brands and How Her MBA 3x Her Multi-Million Dollar Empire
04/11/2026 | 1 h 7 minKate Bartlett went from minimum wage to a luxury fashion empire, partnering with Louis Vuitton, Chanel, Dior, and Ralph Lauren while establishing herself in the top 1% of fashion creators. In this episode, she pulls back the curtain on working with high-end powerhouses and reveals the counterintuitive reason you should never try to monetize directly off luxury brands. She breaks down her signature high-low style philosophy, why 90% of her wardrobe is pre-owned, and the exact spots she hunts for hidden gems.
Kate also addresses the contrarian move that puzzled the creator economy: why she went back to school for an MBA after already making millions, and how that single credential tripled her business income while securing her a real seat at the table.
Known for some of her viral videos, Kate al shares the behind-the-scenes reality of her biggest videos, including capturing Timothée Chalamet’s reaction during the Kylie Jenner reveal at the Victoria’s Secret Fashion Show.
Get unselfish access to insights that will help you own the room. Sign up now https://linkly.link/2jPXJ
⸻
Timestamps:
(00:00) Intro
(02:04) Who Is Kate Bartlett?
(03:15) Kate’s Childhood Dream
(05:05) Learning the Value of Money
(05:54) Budgeting to Fashion
(07:14) Evolving Her Content
(08:50) How to Get a Louis Vuitton Bag
(09:10) Why You Shouldn’t Monetize Luxury
(10:46) Brand Deals: Image vs. Money
(11:09) Building Kate’s Empire
(12:42) Building a Team
(13:42) Why Reputation Matters
(16:52) How to Own the Room
(19:07) Stan Ad
(20:11) Bilt Ad
(21:12) Why Kate Went Back to School
(24:56) How an MBA Builds Her Business
(28:36) Is an MBA Worth It?
(32:55) Staying Authentic Online
(34:57) Brands Worth the Splurge
(36:51) Secrets to Luxury Brand Deals
(40:57) Will Kate Launch a Brand?
(41:55) LMNT Ad
(42:53) SoFi Ad
(44:11) Building an Iconic Brand
(45:40) Inside the Creative Process
(46:44) Kate’s Fashion Formula
(47:27) Her Viral Victoria’s Secret Video
(47:51) Turning Fashion Into Business
(48:58) How Brands Stay Relevant
(49:51) The Secret to Viral Hooks
(50:49) How to Stand Out in Fashion
(54:20) Finding Purpose in Fashion
(56:43) What’s Next for Kate?
(57:21) The Future of Fashion
(57:33) How Money Changed Her Mindset
(58:40) Kate’s Best Money Tips
(59:20) Rapid Fire
(1:02:23) TheRealReal Ad
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Sponsors:
Stan - https://ig.getstanley.ai/?ref=hotsmartrich&utm_source=podcast
Bilt - Sign up at http://Joinbilt.com/HSR
LMNT - Get a free Sample Pack of LMNT's eight most popular drink mix flavors with any purchase at https://drinkLMNT.com/HotSmartRich
SoFi - Visit https://SoFi.com/HSRCrypto and get up to $1000 in cryptocurrency when you open and fund a Crypto account
The RealReal - https://therealreal.com/hsr for $25 off
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Hot Smart Rich: Your Business & Culture Gossip
For ambitious women wanting to own the room, gain power, and build wealth.
Instagram: https://www.instagram.com/hotsmartrich/
Tiktok: https://www.tiktok.com/@hotsmartrich
Maggie Sellers Reum:
Instagram: https://www.instagram.com/maggiesellersreum/
Tiktok: https://www.tiktok.com/@maggiesellersreum
LinkedIn: https://www.linkedin.com/in/sellersmaggie/
Locker: https://www.wantlocker.com/users/maggiesellers
ShopMy: https://shopmy.us/maggiesellers
Amazon Storefront: https://www.amazon.com/shop/maggiesellers/
Learn more about your ad choices. Visit megaphone.fm/adchoicesChantel Jeffries: Picking Winning Investments, AI Strategies, & The Party Girl Rules of Networking
28/10/2026 | 55 minDJ & investor Chantel Jeffries on early Poppi & Oura bets, investing in AI, & elite networking.
Before legacy VC even caught the scent, Chantel Jeffries was already writing checks into future unicorns like Poppi and Oura Ring. In this episode of Hot Smart Rich, Maggie Sellers Reum sits down with the DJ and angel investor to decode the ultimate playbook on spotting consumer obsession early, ruthlessly monetizing access, and converting pure cultural clout into massive cap table equity.
Chantel pulls back the curtain on the founder intuition and product signals that put her in early on Poppi and Oura way before they became aesthetic essentials. She makes the undeniable case for why AI is where you must be deploying capital right now, yet keeps it radically transparent about why she refuses to trust it completely and still gatekeeps her best proprietary ideas and IP from the algorithms.
Ditching outdated corporate rules, Chantel breaks down why partying is genuinely high-ROI networking if you know how to operate in the room, showing how late-night conversations in elite spaces translate directly into boardroom leverage. Most importantly, she lays out her non-negotiable rule against doing favors in business, why offering discounts on your access destroys your personal brand equity, and how keeping your boundaries bulletproof is the real cheat code to commanding respect and securing generational wealth.
Get unselfish access to insights that will help you own the room. Sign up now https://linkly.link/2jPXJ
Disclaimer: Please note that Chantel Jeffries is an active investor in companies mentioned, and nothing shared in this episode should be taken as financial, legal, or investment advice.
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Timestamps:
(00:00) Intro
(01:53) Meet Chantel Jeffries
(02:22) Building a DJ Career
(04:12) Can Partying Be Good for Business?
(05:12) The Art of Networking
(07:50) The Best Cities to Party
(09:01) Turning Parties Into Business Deals
(11:10) How Chantel Started Investing
(12:52) Investing Early in Poppi
(13:26) Investing 101
(18:27) SoFi Ad
(19:45) Lululemon Ad
(20:43) Investing in Oura Ring
(22:18) What Is an IPO?
(23:14) The Future of Investing
(24:01) How to Pitch Chantel
(25:20) Balancing Music & Investing
(26:13) The Rise of the Creator Economy
(29:19) Investments to Avoid
(30:27) Founder vs. Product
(31:09) Are Celebrity Brands Worth Investing In?
(31:58) Does Recognition Matter?
(32:37) How Chantel Gets the Best Deals
(34:00) Managing a Nonstop Travel Schedule
(36:09) Staying Healthy on the Road
(38:48) The RealReal Ad
(39:52) Stan Ad
(41:00) Does Chantel Drink?
(43:56) Managing Sleep While Traveling
(44:52) Gatekeeping from AI
(45:54) Chantel's Information Diet
(46:36) Rapid Fire
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Sponsors:
SoFi - Visit https://SoFi.com/HSRCrypto and get up to $1000 in cryptocurrency when you open and fund a Crypto account
The RealReal - https://therealreal.com/hsr for $25 off
Lululemon - http://lululemon.com
Stan - https://ig.getstanley.ai/?ref=hotsmartrich&utm_source=podcast
⸻
Hot Smart Rich: Your Business & Culture Gossip
For ambitious women wanting to own the room, gain power, and build wealth.
Instagram: https://www.instagram.com/hotsmartrich/
Tiktok: https://www.tiktok.com/@hotsmartrich
Maggie Sellers Reum:
Instagram: https://www.instagram.com/maggiesellersreum/
Tiktok: https://www.tiktok.com/@maggiesellersreum
LinkedIn: https://www.linkedin.com/in/sellersmaggie/
Locker: https://www.wantlocker.com/users/maggiesellers
ShopMy: https://shopmy.us/maggiesellers
Amazon Storefront: https://www.amazon.com/shop/maggiesellers/
Learn more about your ad choices. Visit megaphone.fm/adchoicesMel Robbins: The Power of Saying No, Changing Your Money Mindset, & The Busyness Addiction
21/10/2026 | 1 h 21 minWant to know the secrets of how to build real wealth, the difference between a job and a career, and eliminating cheap habits keeping you broke? Mel Robbins joins Maggie Sellers Reum on Hot Smart Rich to discuss the very real ways she went from $800K in debt to a media empire.
In this episode, Mel gets unfiltered on the everyday mistakes that secretly ruin your status and finances, exact scripts for talking to your boss to be irreplaceable, and why learning the power of saying "no" is your ultimate career power move. We pull back the curtain on how to break your toxic addiction to busyness, shift out of a scarcity mindset, and why she’s making her latest big business move: investing in a protein beverage brand Pure Genius.
Mel is the creator and host of The Mel Robbins Podcast - ranked the #3 Largest Show Globally on Spotify, #1 Most Followed Show on Apple, and closing in on 1 Billion Downloads. She is also the author of The Let Them Theory, the #1 selling book of 2025 and 2026.
Get unselfish access to insights that will help you own the room. Sign up now https://linkly.link/2jPXJ
⸻
Timestamps:
(00:00) Intro
(04:43) The Power of Saying No
(12:31) How to Get Paid What You're Worth
(22:12) Stan Ad
(23:17) Eight Sleep Ad
(24:47) How to Scale & Build a Team
(32:56) How to Get Ahead at Work
(37:23) It's Okay Not to Know What You Want
(42:24) How to Think About Money
(50:27) Lululemon Ad Read
(51:25) Bilt Ad Read
(52:31) Breaking the Addiction to Busyness
(01:01:05) Why Mel Created Pure Genius
(01:10:43) Why She Loves This Product
(01:13:45) Rapid Fire
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Sponsors:
Stan - https://ig.getstanley.ai/?ref=hotsmartrich&utm_source=podcast
Eight Sleep - https://www.eightsleep.com/hsr and use code HSR for $200 off
Lululemon - http://lululemon.com
Bilt - Sign up at http://Joinbilt.com/HSR
⸻
Hot Smart Rich: Your Business & Culture Gossip
For ambitious women wanting to own the room, gain power, and build wealth.
Instagram: https://www.instagram.com/hotsmartrich/
Tiktok: https://www.tiktok.com/@hotsmartrich
Maggie Sellers Reum:
Instagram: https://www.instagram.com/maggiesellersreum/
Tiktok: https://www.tiktok.com/@maggiesellersreum
LinkedIn: https://www.linkedin.com/in/sellersmaggie/
Locker: https://www.wantlocker.com/users/maggiesellers
ShopMy: https://shopmy.us/maggiesellers
Amazon Storefront: https://www.amazon.com/shop/maggiesellers/
Learn more about your ad choices. Visit megaphone.fm/adchoicesDanielle Bernstein: Buying Back Her Business, Addressing Accusations, & Starting Over
14/10/2026 | 58 minFashion designer, entrepreneur, and WeWoreWhat founder Danielle Bernstein sits down with Maggie Sellers Reum on Hot Smart Rich for an unfiltered conversation on taking back her life both personally and professionally.
After turning a simple fashion blog into an 8-figure empire and selling her company at just 30 years old, Danielle faced public controversies and the downside of the internet.
In this episode, Danielle addresses the rumors and accusations head-on, sharing what really happened and reflecting on the regrets she holds from that period. She breaks down the reality of ending her relationship, the importance of healthy prenups, and why marriage ultimately functions as a business decision.
Looking ahead, Danielle discusses how she bought back her company, the strategy behind WeWoreWhat’s massive new rebrand, and what it truly takes to start over at 34 while protecting your empire.
Get unselfish access to insights that will help you own the room. Sign up now https://linkly.link/2jPXJ
⸻
Timestamps:
(00:00) Intro
(02:50) Calling Off an Engagement
(08:39) How Her Breakup Impacted Her Community
(09:46) Does Her Community Affect Her Decisions?
(10:56) How Her Breakup Changed Her Perspective
(11:58) Dealing with Negative Comments
(12:47) Moving On From Her Engagement
(14:09) Experience With Anxiety
(15:52) Who Is Danielle Today?
(17:04) Mentality Toward New Relationships
(19:08) Danielle’s Childhood
(20:41) Shopify Ad
(22:01) SoFi Ad
(23:14) Starting Her First Business
(24:17) When Did It Become Real?
(25:09) Making Money vs. Building Wealth
(25:43) From Influencer to Business Owner
(28:00) What Motivates Danielle?
(28:55) Negotiating Brand Deals
(30:16) Not Everyone Needs a Brand
(31:37) Advice to Influencers
(33:16) Evolution of WeWoreWhat
(33:59) Inside Danielle’s Creative Process
(35:26) Addressing the Controversy
(36:20) Why Speak Out Now?
(39:25) Has Danielle Made Amends?
(39:56) What Danielle Wants People to Know
(40:47) Bilt Ad
(41:51) OSEA Ad
(42:58) What’s Next?
(44:37) Taking Ownership of WeWoreWhat
(46:45) Advice for Women Starting Over
(48:35) Danielle's Investment Philosophy
(51:26) Evaluating Investment Opportunities
(52:18) Future Wealth-Building
(52:50) Final Thoughts
(53:02) Rapid Fire
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Sponsors:
Shopify - http://Shopify.com/HSR
SoFi - Visit https://Sofi.com/HSRLoan to learn more and see if a SoFi Small Business Loan is right for your business
Bilt - Sign up at http://Joinbilt.com/HSR
Osea - Use code HSR for 10% off at http://oseamalibu.com
⸻
Hot Smart Rich: Your Business & Culture Gossip
For ambitious women wanting to own the room, gain power, and build wealth.
Instagram: https://www.instagram.com/hotsmartrich/
Tiktok: https://www.tiktok.com/@hotsmartrich
Maggie Sellers Reum:
Instagram: https://www.instagram.com/maggiesellersreum/
Tiktok: https://www.tiktok.com/@maggiesellersreum
LinkedIn: https://www.linkedin.com/in/sellersmaggie/
Locker: https://www.wantlocker.com/users/maggiesellers
ShopMy: https://shopmy.us/maggiesellers
Amazon Storefront: https://www.amazon.com/shop/maggiesellers/
Learn more about your ad choices. Visit megaphone.fm/adchoices
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Acerca de Hot Smart Rich with Maggie Sellers Reum
ICYMI you’re allowed to be hot, smart, and rich.
Maggie Sellers Reum - investor, founder, creator - is obsessed with how ambitious females own the room, gain power, build wealth, and shape culture. Maggie founded Hot Smart Rich to bring you inside the rooms where the future of creators, capital, culture, and community actually get talked about. To reclaim gossip as the valuable currency it's always been.
New episodes drop every Wednesday.
Ready to get hot, smart, rich? Hit subscribe.
Instagram: @hotsmartrich
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Hot Smart Rich with Maggie Sellers Reum
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