The Angry Designer - A Graphic Design, Brand, UX, Logo, Website Designer Podcast
A Graphic Design Podcast that cuts through the industry bull to help frustrated Designers charge what they're worth and build rewarding creative careers
From Surfboards to Porsche – How Pennybridge Went Global Without Selling Out
Most graphic designers are told to niche down, play it safe, and follow the damn rules. Pennybridge did the opposite—and built a global, wildly successful studio from a surf town outside Australia’s big cities.This isn’t your typical design story.In this episode of The Angry Designer Podcast, we sit down with the unapologetically raw, fiercely independent founders of Pennybridge—a creative powerhouse known for high-energy branding, punk rock vibes, and logos that landed them clients like Porsche, Wu-Tang, and Red Bull.But behind the bold visuals and Blink-182 posters is a brutally smart business strategy that every designer needs to hear.We dive deep into:• Why “niching down” is overrated—and how to stand out without selling out• How Pennybridge built a design studio around lifestyle, values, and vibe• The real reason clients trust them with million-dollar brands—and why most designers never get that chanceBy the end of this episode, you’ll rethink what it means to run a design studio, how to attract dream clients without compromise, and why your edge is your advantage.Stay Angry our Friends –––––––––––Join Anger Management for Designers Newsletter at https://tinyurl.com/mr4bb4j3Want to see more? See uncut episodes on our YouTube channel at youtube.com/theangrydesigner Read our blog posts on our website TheAngryDesigner.comJoin in the conversation on our Instagram Instagram.com/TheAngryDesignerPodcast
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1:30:02
Where Graphic Designers Waste Perfect Inspiration & How You Can Break Free!
Graphic designers chase inspiration like it's gold—but most are flushing it down the drain without even realizing it.You feel the rush after a conference, a workshop, a killer keynote... but days later?Poof. It’s gone. And you're back to the same-old grind.But what if that crash wasn’t inevitable? What if you could actually capture that inspiration—and turn it into real, unstoppable growth?This week on The Angry Designer Podcast, we tear into the brutal truth about why most designers waste perfect inspiration after events—and how YOU can break free from the endless hype-and-crash cycle.In this episode, you'll discover:How to lock in inspiration before it slips awayWhy most designers crash after events—and how to avoid itA simple 3-step system to turn creative highs into real growthBy the end of this episode, you’ll know how to lock down your ideas, build unstoppable momentum, and transform a moment of hype into a lifetime of growth.No excuses. No wasted potential.Stay Angry our Friends –––––––––––Join Anger Management for Designers Newsletter at https://tinyurl.com/mr4bb4j3Want to see more? See uncut episodes on our YouTube channel at youtube.com/theangrydesigner Read our blog posts on our website TheAngryDesigner.comJoin in the conversation on our Instagram Instagram.com/TheAngryDesignerPodcast
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20:08
How Most Graphic Designers Are Being Replaced – Unless You Cross The New Creative Divide
Graphic Designers used to be the chosen ones—the creatives, the artists, the ones who thought differently. But times have changed. AI is generating. Clients are prompting. And the gap between relevance and replacement is closing fast.Most Graphic Designers? They don’t even see it coming.They’re still fussing over colors and kerning while AI pumps out results in seconds. And the real kicker? Clients don’t care how it was made—just that it’s done.This week on The Angry Designer podcast, we expose the brutal truth behind why Graphic Designers are being replaced by AI—and the ONE shift that separates those who’ll thrive from those who’ll fade into irrelevance. It’s not your tools, your talent, or your timeline… it’s how you THINK.You’ll learn how to: • Identify the new creative divide that’s catching Graphic Designers off guard • Shift from pixel pusher to strategic thinker before it’s too late • Use AI as an ally, not a replacement • Elevate your role from executor to problem-solverThe Graphic Designers who survive this shift won’t be the flashiest—they’ll be the smartest.By the end of this episode, you’ll know exactly what it takes to stay valuable in a world that’s evolving faster than your next deadline.Stay Angry our Friends –––––––––––Join Anger Management for Designers Newsletter at https://tinyurl.com/mr4bb4j3Want to see more? See uncut episodes on our YouTube channel at youtube.com/theangrydesigner Read our blog posts on our website TheAngryDesigner.comJoin in the conversation on our Instagram Instagram.com/TheAngryDesignerPodcast
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42:12
Logo Design Rules Have Changed. The New Rules That Separate Professional Designers from Pretenders
Most graphic designers are still designing logos like it’s 2005. And it shows.In an era where logos are viewed more on screens than on paper, following outdated design practices isn’t just lazy — it’s costing you clients, credibility, and cold hard cash.But here's the truth: the logo game has changed. Permanently.And if you're still handing off flat JPGs and calling it a day, you’re already behind.This week on The Angry Designer podcast, we break down the 3 new rules of modern logo design — the unspoken deliverables separating real pros from pretenders still stuck in the print era.From responsive layouts and animated reveals to AI-ready assets your clients don’t even know they need yet, this episode gives you the edge to level up your design packages and future-proof your work.In this episode, you'll discover:• Why static logos are a one-way ticket to irrelevance• What “AI-ready” actually means for your logo files• How to upgrade your deliverables and charge more doing itBy the end of this episode, you’ll know exactly how to adapt, evolve, and stand out — while the rest get left behind in the noise.Stay Angry our Friends –––––––––––Join Anger Management for Designers Newsletter at https://tinyurl.com/mr4bb4j3Want to see more? See uncut episodes on our YouTube channel at youtube.com/theangrydesigner Read our blog posts on our website TheAngryDesigner.comJoin in the conversation on our Instagram Instagram.com/TheAngryDesignerPodcast
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38:36
Graphic Design Pricing – The Truth About Hourly, Project & Value-Based Rates You’re NOT Hearing
Pricing your Graphic design work shouldn't feel like rocket science—but for most Graphic Designers, it’s a total mindfk! Hourly? Project-based? Value-based? Everyone online's got an opinion, but let’s be honest—most of that advice is either incomplete or flat-out wrong, let alone providing you a game plan or roadmap on how-to charge for graphic design work. No wonder designers stay stuck, undercharging and second-guessing their worth.In this solo episode of The Angry Designer, Massimo blows the lid off the pricing BS and gives you a straight-up, battle-tested roadmap to charging what you're ACTUALLY worth.You’ll learn:The real reason you need to start with hourly pricing (and how it sets you up to win)When to switch to project pricing without guessing or screwing yourselfWhy most designers aren’t ready for value-based pricing—and how to earn your way thereHow retainers can save your sanity, stabilize your income, and turn clients into long-term partnersNo fluff. No sugarcoating. Just hard-earned truth from a designer who built a 7-figure agency from his parents’ basement—without selling his soul.By the end of this episode, you’ll stop wondering what to charge—and start pricing with confidence.Stay Angry our Friends –––––––––––Join Anger Management for Designers Newsletter at https://tinyurl.com/mr4bb4j3Want to see more? See uncut episodes on our YouTube channel at youtube.com/theangrydesigner Read our blog posts on our website TheAngryDesigner.comJoin in the conversation on our Instagram Instagram.com/TheAngryDesignerPodcast
Acerca de The Angry Designer - A Graphic Design, Brand, UX, Logo, Website Designer Podcast
A No-Bull Graphic Design podcast that helps frustrated Graphic Designers crush the social & industry bull, to learn how to charge what they're worth, and build badass careers.
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