Another highly-requested guest this week on VERY VEHICULAR, we’re happy to welcome Jon Chase! You probably know him from his Hoonigan days as a designer and the creative force behind much of the merchandise but there are depths to Jon that are revealed in this highly flowing and tangential conversation. If it’s one of those never-ending ADHD fever dreams you seek, you won’t be disappointed – you’ve been warned! It’s a masterpiece of the genre, even by Scotto’s standards. The guys manage to cover everything from seeking tangible offline experiences; to the scourge of AI (particularly choice language is used!) and of course, it would be remiss not to tell some never-heard war stories from the days of Power Tour. I’d say this episode has it all but they barely even got started: we’ll have to bring Jon back for part two! Enjoy.
Jon Chase Studios
@JChase7452
@BrianScotto
@321ActionAction
Partners:
Vyper Industrial
FCP Euro
Heatwave Visual
Wera Tools
Producer: Nick Rutter @nickrutterarts
Music: SlikSound
Patreon: https://patreon.com/u37266647
https://bio.site/321actionaction
[email protected]00:00 - Welcome and Introduction
00:58 - Sponsors: Vyper Industrial, Heat Wave & Wera Tools
03:17 - Kicking Off With Jon Chase
04:58 - Enjoying Everything In Its Own Season
05:46 - Life After Hoonigan
12:13 - Every Brand Is Trying To Be A Lifestyle Brand
15:54 - The Speed of Information and Trends
20:36 - Happily Offline and Unplugging
23:20 - No To Streaming, Media Ownership
24:01 - F**K AI!
37:08 - Craft and Human Touch
38:39 - Why Your Hobbies All Got Monetized
40:33 - Why Podcasts? Longform Appetites
43:34 - Daily Rituals and Creative Routine
45:22 - Scotto The Chaos Goblin
46:54 - Sponsor: FCP Euro
48:31 - Jon’s Journey, From Selling Industrial Hose to Streetwear
51:26 - Hoonigan: When Suits Began Telling Us What Hoonigan Was
53:23 - Monolith Culture Is Gone
01:01:26 - Early Hoonigan Design Days
01:03:13 - Inspiration Outside Your Lane
01:06:45 - The Origin Of Power Tour. Memories From The Road
01:32:24 - Why 700 HP Isn’t Enough, Why Zac Called Scotto A P***y
01:35:36 - Scotto’s Eventual Show : Does It Run?
01:37:36 - Trying To Solve The Dream Garage Question By Category, Not Car
01:44:43 - Why Everybody Needs A Land Yacht
01:48:37 - ADHD, Object Permanence and Cars
01:51:52 - Scotto’s Hot Rod Era
01:59:35 - Swap Meets and Tear Sheets
02:02:28 - Graffiti Styles Explained
02:03:48 - You Don’t Get To Call Yourself A Creative
02:12:18 - Jon’s Midlife Wake-Up Call
02:14:43 - Ken’s Passing and Scotto’s Farm
02:19:09 - Baby Scotto On MTV? No Way!
02:23:48 - Turnstile and Fugazi
02:29:58 - If You Can’t All Get A Table At A Restaurant? Your Company’s Too Big
02:36:41 - Process Over Product
02:40:11 - Jon’s New Projects: Dstroyr
02:47:19 - Will Jon Join The Re-Hoonigan Reunion?
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