AI Is Coming For Creatives - Do THIS To Stay Ahead
AI is evolving fast.
The creative skills that we once thought were immune to being replaced by AI seem less ‘safe’ every day.
And if you’re not willing to adapt, you’ll quickly get left behind.
That goes for designers, web developers, audio engineers, and most other creative skillsets.
But how can creatives adapt to this inevitability?
In this solo episode, I’m digging into the impact AI is already having on creative work, and more importantly, what you can do to stay ahead of it.
This episode isn’t to scare you - it’s to help you adapt before it’s too late, so that you can continue getting paid for your creativity for years to come.
Covered in this episode:
Why AI is threatening creative jobs more than you think.
Will AI take over the creative industry?
The key mindset shift you need to make now.
How to position yourself so you can’t be replaced by an AI tool.
What you need to start doing today to protect your business.
If you get value from this episode, follow Creative Courage on your favourite podcast app for more transformational content to help you thrive as a creative.
PS: If you want a custom roadmap to grow a creative studio that works for you, rather than the other way around. Click this link - https://resources.mattessam.co.uk/.
LEARN MORE
Work with Matt to grow your agency - https://www.mattessam.co.uk/creative-life-accelerator
CONNECT
Matt Essam on LinkedIn - https://www.linkedin.com/in/mattessam/
LISTEN
Spotify - https://open.spotify.com/show/2LSpLIyYtBLe03JBC8LjvT
Apple Podcasts - https://podcasts.apple.com/gb/podcast/creative-courage/id1721515799
YouTube - https://www.youtube.com/@Matt_Essam
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21:00
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21:00
The Hidden Cost of Ignoring Your Intuition with Liza Leiss
Do you ever feel like you’re building a business based on someone else’s blueprint rather than what feels authentic to you?
Following strategies that don’t quite sit right.
Building relationships that just feel… off.
Pushing yourself down a path that looks good on paper, but feels heavy and draining.
If this sounds familiar, you probably need to reconnect with your intuition.
In this episode, I’m joined by leadership coach Liza Leiss, and we’re diving into how to reconnect with your intuition and build a business that actually feels good to run - while still achieving your goals.
Liza has an MBA and has helped hundreds of founders scale without burning out, and she shares practical strategies to help you get back on your own path and move forward with clarity.
Covered in this episode:
Why so many creative business owners ignore their intuition and the hidden costs this has.
How to spot the symptoms of building a business that’s out of alignment.
What really creates fulfillment in your life.
The mindset shift that will help you stop overthinking and start trusting yourself again.
And much more…
If you get value from this episode, follow Creative Courage on your favourite podcast app for more transformational content to help you thrive as a creative.
PS: If you want a custom roadmap to grow a creative studio that works for you, rather than the other way around. Click this link - https://resources.mattessam.co.uk/.
LEARN MORE
Liza Leiss - https://lizaleiss.com/
Liza on Instagram - https://www.instagram.com/liza.leiss/
Work with Matt to grow your agency - https://www.mattessam.co.uk/creative-life-accelerator
CONNECT
Liza Leiss on LinkedIn - https://www.linkedin.com/in/liza-marie-leiss-90b00014b/
Matt Essam on LinkedIn - https://www.linkedin.com/in/mattessam
LISTEN
Spotify - https://open.spotify.com/show/2LSpLIyYtBLe03JBC8LjvT
Apple Podcasts - https://podcasts.apple.com/gb/podcast/creative-courage/id1721515799
YouTube - https://www.youtube.com/@Matt_Essam
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43:55
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43:55
Build Real Confidence and Stop People Pleasing with Adil Hussain
You know what you need to do to grow your business, but something’s holding you back from taking action.
Maybe it’s fear of how people will react... Maybe it’s the voice in your head that tells you you're not good enough.
In this episode, you might just learn how to break through these invisible barriers.
I sit down with my friend and Coach Adil Hussain who shares a powerful story that allowed him to stop people pleasing, push through fear and start leading his life and business with confidence.
Covered in this episode:
The real reason most people stay stuck.
The formula for building true confidence.
How to double your prices.
The power of archetypes and understanding yourself better.
And more…
If you get value from this episode, follow Creative Courage on your favourite podcast app for more transformational content to help you thrive as a creative.
PS: If you want a custom roadmap to grow a creative studio that works for you, rather than the other way around. Click this link - https://resources.mattessam.co.uk/.
LEARN MORE
Work with Matt to grow your agency - https://www.mattessam.co.uk/creative-life-accelerator
CONNECT
Adil Hussain on LinkedIn - https://www.linkedin.com/in/adilhussain001/
Matt Essam on LinkedIn - https://www.linkedin.com/in/mattessam/
LISTEN
Spotify - https://open.spotify.com/show/2LSpLIyYtBLe03JBC8LjvT
Apple Podcasts - https://podcasts.apple.com/gb/podcast/creative-courage/id1721515799
YouTube - https://www.youtube.com/@Matt_Essam
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45:35
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45:35
How To Take Holiday Without Your Business Falling Apart
I know what it’s like to feel trapped in your business.
You’re desperate for a holiday, but you know that things will fall apart if you take more than a couple of days away.
The team can’t match the level of quality your clients expect.
Operations become chaotic.
And you tell yourself it’d be easier to keep handling it on your own.
But this isn’t sustainable. It leads to burnout, and makes scaling much harder.
That’s why, in this episode, I’m sharing 3 key principles that will help you remove yourself from the day-to-day without your business breaking. So you can focus on the work you want to do and take time off without stress.
Covered in this episode:
Why so many creatives feel stuck in their business.
How to ensure your team matches the level of quality you expect.
The 3 principles to free yourself from day-to-day operations.
How to stop micromanaging and still get results.
How to grow your business without creating more stress in your life.
If you get value from this episode, follow Creative Courage on your favourite podcast app for more transformational content to help you thrive as a creative.
PS: If you want a custom roadmap to grow a creative studio that works for you, rather than the other way around. Click this link - https://resources.mattessam.co.uk/.
LEARN MORE
Work with Matt to grow your agency - https://www.mattessam.co.uk/creative-life-accelerator
CONNECT
Matt Essam on LinkedIn - https://www.linkedin.com/in/mattessam/
LISTEN
Spotify - https://open.spotify.com/show/2LSpLIyYtBLe03JBC8LjvT
Apple Podcasts - https://podcasts.apple.com/gb/podcast/creative-courage/id1721515799
YouTube - https://www.youtube.com/@Matt_Essam
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17:35
Never Worry About Competitors Again Using THIS Strategy
Losing a project to a competitor can be gutting.
You know your work is good. You know you can solve the client’s problem. But for some reason, they picked someone else.
I’ve been there. Back when I ran my creative studio, I’d come across competitors with great work - sometimes even better than ours - often charging less. And I’d wonder why a client would choose us over other studios.
I was assuming clients only cared about the work. But I was wrong.
And in this episode, I’m sharing what really matters when it comes to winning clients. It’s a strategy I call ‘The River of Life’, and it’s going to help you cut through the noise, make the competition irrelevant, and charge what you’re really worth.
Covered in this episode:
- What clients actually care about when choosing who to work with.
- Why your skills alone won’t win 6-figure projects.
- How to position yourself as uniquely fitted to solve your ideal client’s problems.
- How one creative business owner quadrupled his revenue with this approach.
- And more…
PS: If you want a custom roadmap to grow a creative studio that works for you, rather than the other way around. Click this link - https://resources.mattessam.co.uk/.
LEARN MORE
Work with Matt to grow your agency - https://www.mattessam.co.uk/creative-life-accelerator
CONNECT
Matt Essam on LinkedIn - https://www.linkedin.com/in/mattessam
LISTEN
Spotify - https://open.spotify.com/show/2LSpLIyYtBLe03JBC8LjvT
Apple Podcasts - https://podcasts.apple.com/gb/podcast/creative-courage/id1721515799
YouTube - https://www.youtube.com/@Matt_Essam
Are you a creative business owner? Do you ever feel like you’ve got more to give? That there’s a bigger impact you could make? Or is there an innate fear that’s stopping you from achieving your full potential?
In this brand new podcast series, award-winning coach, author and speaker Matt Essam explores the internal battles we all face as creative business owners.
From the fear of launching to the anxiety we face around our life purpose, Creative Courage is the first podcast series that will dive deep into the psychology of courage and its key part in our success as business owners, leaders and creatives.
Each week, we bring you expert insights and proven strategies from inspiring entrepreneurs and thought leaders who have conquered their creative challenges.
If you’re ready to elevate your creative journey and unlock your full potential, so that you can make more impact, win better clients and ultimately be proud of what you’ve built, then subscribe to Creative Courage now on your favourite podcast platform.
Join us as we redefine what it means to thrive as a creative business owner.
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