On Your Terms®

• 267. Before You Plan 2026, Do THIS First

  If you’re anything like me, you’ve probably hit the end of the year and thought:Wait… what actually happened?!How did we blink and suddenly find ourselves staring down a new calendar, new goals, and the same coffee mug we’ve dragged through the highs and lows of the last 12 months?Before you sprint into planning mode for 2026 (don’t worry, we’re doing that next week!), today’s episode is all about slowing down long enough to look back—at what worked, what didn’t, what you let go of, what you gained, and most importantly… how it all felt.Because building a business on your terms means regularly checking in with yourself—not just the metrics, money, or milestones, but the very real human (you!) behind all of it.Inside this episode, I walk you through the exact year-end reflection process I do myself, including the six life categories I evaluate every single December to help me understand what’s out of balance, what’s thriving, and where I want to direct my energy next.Grab your notebook, a cup of something warm, and prepare for some gentle-but-honest self-inquiry.In this episode, you’ll hear…The six life categories I use to check in with myself each yearWhy reflecting before planning will make your 2026 goals actually stickThe progress-based mindset shift that will keep you motivated all year longWhat to ask yourself about what you accomplished, added, and let go ofHow to identify your “accelerators” and “constrictors” going into a new yearClick here to find the full show notes and transcript for this episode.RESOURCES:Get Sam’s free weekly newsletter, Sam’s SidebarGet Sam's book "When I Start My Business, I'll Be Happy"Listen to Epi 262. The 6 Weekly Anchors Behind My $8M BusinessListen to Epi 254. The NEW Way to Structure Your Work Day for Better ContentSubscribe to Sam's Substack Beyond BusinessDownload Sam's Annual Planning GuideClick here to be notified when new episodes of On Your Terms® come outClick here to watch the free workshop so you can get legally protected right now!CONNECT:Sam on InstagramSam on FacebookOn Your Terms® on InstagramSam on...

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• 266. How to Grow Your Email List (Series #4)

  If you’ve ever stared at a blinking cursor while trying to write your weekly newsletter and thought, “What in the whole enchilada am I supposed to say?” — today’s episode is your permission slip to stop overthinking and start structuring your emails in a way that works for you and your audience.I’m breaking down the two classic newsletter formats (and why I don’t follow either), the hybrid structure I swear by, and the eight must-have elements your weekly emails need if you want them to be opened, read, clicked, and shared.Whether you're brand new to email marketing or finally ready to clean up the spaghetti-at-the-wall approach we all start with — this episode gives you practical steps to build a bingeable, forwardable, valuable email your people will look forward to every week.In this episode, you’ll hear…The two traditional newsletter formats — and why a hybrid approach winsWhy story-driven writing builds connection (and how to use it well)How to structure “predictable sections” and weekly “boxes” your audience can rely onThe three core goals every email should have (and how to choose yours each week)How many links to include — and the right balance between your content vs. other people'sEight essentials you must include in your weekly newsletterHow to write subject lines + preview text that actually get openedMy #1 habit that instantly elevates the quality of your emails (and makes them sound human)Click here to find the full show notes and transcript for this episode.RESOURCES:Get Sam’s free weekly newsletter, Sam’s SidebarListen to Part 1, Part 2 & Part 3 of the "How To Grow Your Email List" SeriesDownload the free “How to Grow Your Email List” WorkbookGet Sam's book "When I Start My Business, I'll Be Happy"Listen to Epi 262. The 6 Weekly Anchors Behind My $8M BusinessWatch my email walkthrough trainingClick here to be notified when new episodes of On Your Terms® come outClick here to watch the free workshop so you can get legally protected right now!CONNECT:Sam on InstagramSam on FacebookOn Your Terms®

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• 265. How to Grow Your Email List (Series #3)

  Let’s be honest — most freebies out there? They’re not working.If you’ve ever spent hours creating a lead magnet only for it to attract people who download and disappear, this episode is your new best friend.In Part 3 of my 4-part email series, I’m breaking down why your freebie isn’t growing your list (hint: it’s not because freebies don’t work) and how to finally create one that brings in actual future customers — not just freebie hoarders.From finding the perfect topic your people actually want to grabbing the right metrics to track whether it’s working, this episode gives you the full roadmap to a freebie that convertsIn this episode, you’ll hear…Why most freebies flop — and how to fix yoursThe #1 rule for creating a freebie your audience can’t resistHow to reverse engineer your freebie from your offerThe secret to positioning your freebie so it attracts buyers, not browsersWhich numbers to track to know if your email list is really growingClick here to find the full show notes and transcript for this episode.RESOURCES:Get Sam’s free weekly newsletter, Sam’s SidebarListen to Part 1 & Part 2 of the "How To Grow Your Email List" SeriesDownload the free “How to Grow Your Email List” WorkbookListen to Part 1 of "How To Grow Your Email List" SeriesClick here to be notified when new episodes of On Your Terms® come outClick here to watch the free workshop so you can get legally protected right now!CONNECT:Sam on InstagramSam on FacebookOn Your Terms® on InstagramSam on YouTubeDISCLAIMER

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• 264. How to Grow Your Email List (Series #2)

  You’ve been told that the only way to grow your email list is with freebies, PDFs, and opt-ins galore—but what if there was an easier (and honestly, more effective) way?In Part 2 of my How to Grow Your Email List series, I’m spilling the details on my Easy Email Strategy—a super simple way to get the right people (aka future customers, not freebie collectors) on your list without creating a single freebie.If you’ve ever felt frustrated with the traditional “freebie → nurture sequence → maybe they’ll stick around” method, this episode will feel like a breath of fresh air. You’ll learn how to make your actual newsletter the thing people want to sign up for—and how to position it so it grows your list on autopilot.In this episode, you’ll hear…Why traditional freebie funnels often attract the wrong peopleHow to flip the script and make your newsletter the valueThe two steps in my Easy Email Strategy: design + promotionHow to create a newsletter people are genuinely excited to receiveReal-world examples of how this strategy simplifies your marketingClick here to find the full show notes and transcript for this episode.RESOURCES:Get Sam’s free weekly newsletter, Sam’s SidebarDownload the free “How to Grow Your Email List” WorkbookListen to Part 1 of "How To Grow Your Email List" SeriesCheck out Erin Parek's SubstackClick here to be notified when new episodes of On Your Terms® come outClick here to watch the free workshop so you can get legally protected right now!CONNECT:Sam on InstagramSam on FacebookOn Your Terms® on InstagramSam on YouTubeDISCLAIMER

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• 263. How to Grow Your Email List (Series #1)

  You’re doing everything to grow your email list — promoting your freebies, sharing your links, posting on social — and yet, that number just won’t budge. You want new subscribers rolling in every day, the kind who actually want to buy from you, and a reliable way to make sales that doesn’t depend on Instagram’s mood swings.Sound familiar?In this first episode of my 4-part Email List Growth Series, I’m breaking down what it really takes to build a thriving email list that fuels your business (and your freedom). It’s not about hacks or fancy tech — it’s about adopting an “all roads lead to the email list” mindset and taking strategic action to support it.Because when your email list becomes the heartbeat of your business, you can take weekends off, go on vacation without stress, and still make sales while you sleep.In this episode, you’ll hear…Why your email list growth starts with mindset — not hacksThe three key steps to adopting an “All Roads Lead to the Email List” approachHow to clarify what your email list actually does for your businessHow to audit your current strategy (and find the leaks)The simple way to spot new email list opportunities everywhereA sneak peek of what’s coming in Part 2 — my easy email list growth strategyClick here to find the full show notes and transcript for this episode.RESOURCES:Get Sam’s free weekly newsletter, Sam’s SidebarDownload the free “How to Grow Your Email List” WorkbookListen to Ep 237. Why Your Email List Isn't Growing +How to Fix ItClick here to be notified when new episodes of On Your Terms® come outClick here to watch the free workshop so you can get legally protected right now!CONNECT:Sam on InstagramSam on FacebookOn Your Terms® on InstagramSam on YouTubeDISCLAIMER

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